The Paleis op de Dam Centre is in a 17th century traditional canal house on the famous Herengracht canal, which is on the UNESCO list of World Heritage Sites. Close to the central station, the dam and the Rembrandtplein, it is at the very heart of the old city. Amsterdam is rated as one of the best European cities in which to locate an international business and, as a result, the city's many traditional craft businesses are now operating alongside large financial, consulting, satellite technology and electronics firms. The Amsterdam Stock Exchange is located right here, in the historic heart of the city. The IJ car tunnel is close by, giving rapid access to the north of the city.